Help keep Rochester cool

From sweltering summers to flash floods, our region is already feeling the effects of climate change. So at the Rochester People's Climate Coalition, we're working to reduce local carbon emissions by helping our city transition to all-electric energy. But we need your help.

Raise money and awareness for a more sustainable city by taking the #LogoWarming Challenge.

Step 1

Melt Your Logo

Your logo is sacred, but not more sacred than the planet. Turn up the heat on climate change awareness by melting yours using the Logo Warming Machine below. Then go to step 2 to see what to do with your melted logo.

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Step 2

Replace your profile pic

Show your support for taking action against climate change by replacing your Facebook, Instagram, LinkedIn, and Twitter profile with your melted logo for 1 week.

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Step 3


In a post or tweet, call out two or more rival brands or like-minded organizations to join the challenge. If you want to raise the stakes, pledge to donate to the cause if they accept.

Be sure to tag who you're challenging, include #LogoWarming, and link to this site.

Example Post Example Post
Challenge accepted. Logo melted. We nominate @__________ to join us in taking the #LogoWarming Challenge. If you accept, we’ll donate to fight climate change in Rochester. Visit